The Economist explains: Why does Kenya lead the world in mobile money? | The Economist: "Paying for a taxi ride using your mobile phone is easier in Nairobi than it is in New York, thanks to Kenya’s world-leading mobile-money system, M-PESA. Launched in 2007 by Safaricom, the country’s largest mobile-network operator, it is now used by over 17m Kenyans, equivalent to more than two-thirds of the adult population; around 25% of the country’s gross national product flows through it. M-PESA lets people transfer cash using their phones, and is by far the most successful scheme of its type on earth. Why does Kenya lead the world in mobile money? . . . ." (read more at economist.com)
more info:
M-Pesa - Wikipedia, the free encyclopedia
en.wikipedia.org/wiki/M-Pesa
M-Pesa (M for mobile, pesa is Swahili for money) is a mobile-phone based money transfer and microfinancing service for Safaricom and Vodacom, the largest ...
M-Pesa - Safaricom
www.safaricom.co.ke/?id=257
Safaricom is a leading company providing services ...
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